WordPress is one of the most used CMS when we create a website, but how do we introduce our eCommerce within this CMS?
WooCommerce is the ideal and free plugin for our WordPress to become an Online Store and thus launch our business quickly and designed in our style.
What is WooCommerce for?
It serves to transform our website into an online store, thus adapting both the designs and the structure to an eCommerce such as a Magento or PrestaShop.
WooCommerce is a very simple plugin to use , it adapts perfectly to the most complex designs that we can have on our website. We can count from the free version, to the paid Pro version, thus obtaining certain extra accessories in relation to the purchase of the products.
How do we install WooCommerce on WordPress?
First we access our WordPress and from there we go to the “Plugins > Add new > Search plugins…” tab and enter “ WooCommerce” and click “Install now and Activate”
Once we have done all these steps and we have activated the WooCommerce plugin, we proceed to configure it.
How do we configure our Online Store?
#1. Configure localization
We begin to configure the location of our online store, we can enter where our business is located or its fiscal address . It also lets us attach what type of product we are going to sell, whether it is a physical or digital product.
#2. Set up payments
With the payment configuration we must be careful, since it is one of the most important points to configure our account. We must be clear about all the options we want to give the customer, but it is true that the more payment options, the more purchases.
Among them, the winners are PayPal and Stripe, but we can also count on Apple Pay or Square among more than 140 payment methods. We will always have the classic option of paying by credit card or cash on delivery.
#3. shipping methods
One of the very important points for our customers is shipping costs. There are already platforms that do not have shipping costs, which makes users get used to this and demand it more and more.
With WooCommerce , the configuration of shipments gives us a great variety and security, since shipments can be set free or with a flat rate , in the same way that we authorize which countries would arrive with these rates.
The good thing about WooCommerce is that it gives you the option to differentiate the costs depending on the carrier you choose, whether they are local or international. Not all transport companies offer us the same advantages. We must make this clear when configuring our online store.
#4. WooCommerce Recommendations
The plugin gives you some recommendations to have a more complete eCommerce, such as installing the Storefront theme , it is one of the themes that best adapts to the web to be able to have the online store.
This theme is recommended since it prioritizes speed and loading time , we can also customize it with a style that fits our client and product, since it allows us to add Storefront child themes.
If we talk about data control, something that makes us panic, WooCommerce helps us with its extensions to design the store with the servers and providers that most interest us. It gives us the option to share data anonymously with them to keep it stored securely and protect our customers.
Why do we recommend WooCommerce?
WooCommerce is a fairly simple and intuitive plugin, it is not necessary to have programming knowledge to design the online store.
It also has a large community where we will find all kinds of questions that can help us with the installation of our custom WooCommerce.
The weight of this program is a great virtue that it has, if we want to have SEO positioning on our side, the loading speed will help us with SEO thanks to its simple configuration.
And you? What other programs do you use to create an online store?
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